Small businesses are great at being nimble and incorporating new marketing efforts, just look at the social space. However, where mobile is concerned, many SMBs continue to lag behind their larger counterparts.
A recent article on appdevelopmentnews.com has some great infographics showing how mobile devices and custom mobile apps are benefiting SMBs. Take a look through the stats below, which should help convince small business why it makes sense to make your own app for free using one of the simple drag-and-drop appmaker tools like Infinite Monkeys.
With the introduction of mobile devices, there is no dearth of opportunities for small and medium-sized businesses (SMBs). Users are active almost all the time of the day and can connect to their devices anytime and anywhere. Users are searching information, buying products and services – whether it’s locating the nearest sushi restaurant or booking flights for their upcoming trip, with just a tap on their mobile devices
Online sales are estimated to increase to $62.2 billion over the next three years and mobile driven online sales in the US are expected to reach $2.12 billion in 2013
The businesses which are reaping rich dividends from the mobility era are SMBs. SMBs are exploring the new avenues to reach the potential customers and retain the existing ones. Small businesses are increasingly using mobile technology to be more approachable, productive and competitive. Many businesses are ensuring they are maximizing the use of mobile to improve customer engagement.
There are over 27 million small businesses in the US
To read the rest of the article go to: http://appdevelopmentnews.blogspot.com/2013/06/mobile-marketing-and-smbs.html